You may have heard the cliché about the penniless starving artist.
That is true to some degree however, it’s easier than ever before to earn a living as a writer or creative, thanks to the tools and software currently available.
But where and how do you turn your passion for writing into profit?
Michelle Vandepas is the co-owner and co-founder of GracePoint publishing, and not only is she an expert in self-publishing, but she also helps many authors turn their books into published works.
In this episode, I talk to Michelle about:
- Why you need to market your book, not just write it and hope it sells
- Is writing a book the right thing for you to do to achieve your business goals?
- Using your book as a business card
- How to decide whether to self-publish or go to a publisher
- Do you need an ISBN number?
And much more.
Michelle: Just because you write the book, doesn't mean you put it up and it's going to sell. Just like any entrepreneurial venture you got to keep that machine moving a little bit. But we have some authors that put a book up and it sells or it sells enough copies that they're happy and then other authors who continually market, so it really depends on the author, the goals, and the purpose of the book.
Introduction: Welcome to the Become a Writer Today Podcast with Bryan Collins. Here you'll find practical advice and interviews for all kinds of writers.
Bryan: How can you turn your passion into profit? How can you turn what you're passionate about into something that can help you earn money and an income as a creative or as a writer? Hi there, my name is Bryan Collins and welcome to the Become a Writer Today Podcast. That's actually a question that we talk about with this week's podcast interview, where I catch up with Michelle Vandepas. Michelle is the co founder of GracePoint Matrix and GracePoint Publishing. She's also a TEDx speaker, book coach and publisher and she's written a number of books and given talks on that exact topic.
Bryan: But before we get into this week's interview, I'll give you a little bit about my take on the topic. I'm currently working on an idea that if you work a little bit on your craft every day, such as writing something that you're passionate about or something that you're engaged about or engaged with, and then later on in the day, if you work on something that will help you earn an income as a writer or as a creative, you should be able to turn what you're passionate about into something that you can earn a living from. In other words, if you get better at your craft and you also get better at the business of your craft and about marketing your work, then you should be able to get paid what you're worth.
Bryan: Because as you know, a cliche within the writing community of the penniless starving artist. And while it's certainly hard to make a living when you're starting out as a writer, it's also easier than ever to earn a living as a writer or as a creative today, thanks to all the tools and software and platforms that are out there. Because if you think about it, 20 years ago, you couldn't self publish a book on Amazon, you would find it impossible to start a podcast and starting a blog would be a technical nightmare. Whereas these days you can do all of those things for free, and you can use your phone or a budget computer to do it. And what's more, thanks to crowdsourcing and outsourcing websites like Reedsy and Upwork and so on, you can find other creative professionals who can help you with the bits of the craft that you're struggling with.
Bryan: And when I realized that a couple of years ago, that's how I started my self publishing journey. And when I started my self publishing journey, I tried to do it all at first. I tried to design the book cover. I tried to write and edit the book, and I also try to market it myself. While certainly a writer and a creative should do all of those things themselves, there are certain things that you also need to hand off. I know over the years I learned that things that I should hand off would include designing the book cover, because I'm not a professional book cover designer. The bookkeeping that goes along with selling books because doing tax returns stresses me out, and also technical parts of the business. If a plugin breaks on my site, or if I need to speed up my site, it probably makes more sense for me to hire a developer than try to do all of that myself.
Bryan: That's a little bit about my self publishing journey. But Michelle Vandepas is an expert in the topic, and she helps many authors turn their books into published works. And at this week's interview, we talk about how to do just that and we also get into the nitty gritty and we answer a question that I can asked a lot, which is, do you need an ISBN? But I started by asking Michelle to give a bit of background information about who she is and why she set up her business and how she can help authors. But before we start the interview, I do have an ask. If you enjoy the Become a Writer Today Podcast, please, can you leave a short review or rating on the iTun